Company Name: McDonalds
Type: Full Flash Website
Service Rendered: Design Integration, Programming, QA
Technology Used: Flash Action Script
Website: 70.32.74.171/mcd/en/
Description
bGlobal worked with the Spacedog interactive team and McDonald’s to create an exciting mini site for the Test Launch of their Angus Third Pounder Burger in the New York market. The site is an engaging, fun-filled and contemporary way of introducing customers to the three Angus burgers. Working together, we created a flash experience that includes webisodes, online gaming, music and saturated colors to engage and entice users with the brand and provide product information on the burgers.
McDonald's Angusmania
The site was geared towards the Hispanic demographic but was executed bi-lingually with content that would appeal to both Spanish and English speakers. Through promotions and events, major traffic was pushed to the site where users spent several minutes engaging with content, especially the PacMan-inspired game created to hype the Angus Third Pounder