Are you an interactive agency? Has your firm been burned by another outsourcing provider in the past? Didn’t get the results you expected? We can help!

An offshoring production strategy should be considered carefully to ensure a seamless transition and to avoid some of the pitfalls that can catch the unwary and unprepared.

First, all outsourcing should be completed in a calculated way and not as a quick-fix to solve an urgent capacity or resource issue. While many production and some design activities can take place offshore, we recommend that the conception phase and creative design work remain with your in-house creative team. Reducing your production costs over the long-term through offshoring is only recommended if you are 100% certain that your strategic and creative delivery will not be compromised.

Second, fast, efficient and reliable communication processes are essential for a successful offshoring relationship. bGlobal has created our own work-flow process that has a three year proven track-record and is used as a mandatory tool throughout our production environment by all bGlobal employees. Our online production management tool is offered free of charge to all agency partners and is simple and intuitive to use and will allow you to follow the production process from inception to completion.

Finally, involve the offshore team early and often, just as you would an in-house production department. In addition to the creative ideas, we need to understand your client’s marketing strategy and brand execution to be successful and to add the most value. You will be pleasantly surprised at how collaboratively and efficiently our team can work together once the communication processes and relationships have been established.

You see, we know all of the ins and outs of outsourcing, we understand the interactive business and we’d like to get to know more about you and your business too. Contact us now!